Too Little Smiles and Laughs for Too Hot Version 6

The powdered drink Jim Jones mixed his lethal Jonestown cocktail into was not Kool-Aid. It was Flavor Aid, a Kool Aid knockoff.

The cult that inspired "drink the Kool-Aid" didn’t actually drink Kool-Aid

Why it's worth correcting the Kool-Aid mistake
Many of the strongest arguments to abandon the phrase come from San Diego State University's Jonestown Institute, including:

• Phyllis Gardner says the meme is part of the continuing dehumanization of victims at Jonestown.
• Mike Carter makes the obvious point that it trivializes the deaths to use the phrase at all.
• Al Tomkins at Poynter says that we shouldn't continue to tarnish Kool-Aid's name incorrectly.

 

that ship has sailed

 

Likely so, but it's an annoying and persistent inaccuracy.