A dejected Musk is casting around for investors to keep Twitter afloat. Id laugh at this if I didn’t know that he’s likely to get some cash from the Mercers , Thiel and maybe even Ellison who have similar interests in running it straight into the toilet. As for real investors? Good luck with that Elon Musk's team is seeking new investors for Twitter | Semafor
Semafor.com looking to get suspended from Twitter ... Edit: "Musk’s money manager, Jared Birchall, reached out to potential investors this week, offering shares of Twitter at the same price, $54.20, that Musk paid to take the company private in October, the people said." That's kind of funny ... how do you sell this? "Hey rich buddy, it's Elon. You know that company I didn't what to buy for $52.20 a share? Yeah, Twitter, that's the one. It's not going great. My advertisers left. Twitter blue sucks. Everyone hates me now. But if you want, I could sell you some shares for $52.20? How's that sound? You in?"
Had twitter devolved in a 4chan like platform due to lack of content regulation, I would have thought, “Well Musk was probably naive in his vision, but I appreciate how the dude stuck his own neck out for this free speech ideology.” Instead I’m looking at the twitter bans in this thread and wondering why anyone should celebrate one kind of censorship replacing another. I still don’t know that we can confidently predict where this experiment is going to lead, but early returns are pretty disappointing.
Musk reinstates some reporters on Twitter. But their companies never left. https://www.washingtonpost.com/media/2022/12/17/musk-twitter-journalist-suspension-media-react/
Microblogging/short text social media isn't really the big thing in social media right now. Everybody is going towards video. It is one of the reasons why people were laughing at him prior to purchasing the platform: nobody has managed to turn this sort of a system into a profitable venture at scale (and there are other microblogging sites out there).
people do seem to like to get their thoughts out there in real time though, and if by video you mean Tik Tok or Instagram, I think there is still a space for a medium like Twitter..
TikTok, Instagram (Meta/Facebook), Youtube (Google), and Twitch (Amazon) are the big players in video-based social media in the US. I agree that there is a part of the market that wants a service like Twitter, but nobody has managed to find a revenue model that works to make it profitable (and I'm including other such services around the world). This is becoming especially true as video is becoming easier and easier to monetize for targeted advertising utilizing automated procedures. Twitter just doesn't have Facebook level information to allow for good targeting nor does it have the type of engagement like video does with younger (more attractive to advertisers) users.
You just can’t make money. I’ll watch a commercial if it grabs me on Tik Tok or Instagram but i haven’t clicked a link on Twitter ever.
Instagram reels are easily the most effective form of advertisement on me. They do a great job with both targeting and providing actually persuasive/enticing ads. No other medium really comes close.
Yeah, Musk knew the company was badly broken before he made the bid. He didn’t buy Twitter for what it is today or last month. He bought it for what he hopes he can transform it into in the next 3 to 5 years. Like so many of his other projects, the prototypes are years away, let alone the finished product.
Musk may have thought that the platform was badly broken but so far his strategy has been to absolutely destroy it.
Yeah, you don't massively overpay for a platform that is badly broken with the intent of fixing it in 3-5 years. If you have that great of an idea, you just put it out there yourself, paying much less money. If you have a spectacular idea, it will take off quickly. See the user base of TikTok and how quickly it has exploded.
House cleaning and restructuring are pretty common in the business world, especially when ownership changes hands. Often, the situation will get worse before it gets better. Pretty common. Rarely does a new owner come in, wave a magic wand and profits triple overnight. I mean, based on some of the logic I’ve seen here, Musk should have given up on Tesla after the first recall. Heaven knows what you be saying here if he tried to launch a rocket into space and it crashed.
More users and less revenue is actually a bad thing. It would be like if Denny's was going bankrupt but kept telling you things are great ... are restaurants are packed with homeless people sleeping at the booths.
Yes, because networks make more money on ads when they have less viewers. That’s why it’s so insanely cheap to advertise during the Super Bowl.