The front page article on Gatorcountry today about NIL enforcement is very concerning. I hope the NCAA isn't going to use us an "example". Plenty of other punching bags out there other than us. The Rashada issue seems like it will continue to be a thorn in our program's side. I really hope this one passes us by.
What constitutes an NIL deal? Name, Image, Likeness (NIL) Activities | Sun Devil Compliance There have been plenty of people barking because they haven't seen traditional commercials or ads of players getting NIL deals. Above are examples that you may never hear of if you don't directly follow the players. I expect most players without a national following(Bryce Young/Dr. Pepper) will be doing social media, camps, autographs and private lessons for collective members.
Didn’t Emmitt sell the rights to his autograph when he was young. I’d bet some of these nil deals could have longer lasting implications for players and some of these companies may be hedging their bets on future income of players that become big stars later in their careers.
I think most of these deals have some sort of we pay you now, we have first rights on your NIL if you become a star in the future attached to them.
It's like the record deal model. Pay up front but have the rights to the next two albums. Play the percentages you land a hit
